The Big Business of Mobile Gaming

mobile-games
Being able to play your favourite games on your mobile device is possibly any gamers’ dream come true. Mobile gaming has become one of the fastest growing industries, and not to mention a cash cow in the 21st century.

Not so long ago, the idea of playing any high resolution game on a mobile handset seemed very futuristic. Games that required focused maneuverability and quality graphics were either played at the arcade or with multi-player joysticks in the comfort of your home on your television or computer. The revolution of bringing those games to the gamer’s fingertips not only changed the face of gaming but also upped the ante for gaming developers and mobile manufacturers.

Developers now have to bring their A-game in creating versions of gamers’ favorite computer games with graphics and features that are close to or even surpass that of the original. This also means that mobile manufacturers have to produce a superior handset that allows for easy play with high resolutions and no lag. And because gamers’ are always waiting for the next level or a better version of the latest geek gadget, both industries have to develop their products faster than the gamer clicks on their device.

The mobile gaming industry is estimated at over $30 billion; a heap load more than traditional PC or legacy games. This figure continues to grow as new apps, new games and newer, better handsets are developed to keep up with the ever-growing customer demand. And what the customer wants, the customer gets. In this fast-paced generation, being able to game on the go is so much better than setting up your gaming station: gamers can play anywhere, anytime. With the rise in smartphone users, and the direct competition between Android and Apple with the much loved traditional Nintendo and Sony play stations, it’s no wonder why gaming apps are considered the most-used applications on mobile devices.

The big draw card with mobile gaming is the quick access and in-app functions such as purchasing or downloading additional features to beef up the game. It is estimated that users spend nearly eight hours per week simply playing online games on their mobile. Players could spend over $10,000 per month purchasing extras and adding special functions to their virtual worlds. In-app advertising is said to be the big money maker where gaming applications are concerned. This could arguably be where the big business of mobile gaming lies, and a small price to pay to have the latest popular games in the palm of your hand.

The best thing about mobile gaming is the fact that users can simply download their favorite game straight from the website and access it for free or a much cheaper rate than buying the game once-off. Mobile gamers also enjoy the security that mobile gaming applications offer: online purchases are fast, secure and safe. When playing online on a gaming site, like http://casinogamescity.com/, players can make quick and easy deposits to boost their accounts, giving them instant access to the best online casino games. And who wouldn’t want to play and win whenever, wherever?

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I'm an eternal optimist, follow a Buddhist philosophy, geek of many areas, entrepreneur, learning the Chinese language, a die-hard sports fan, love politics and nuclear submarines.

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