Mmm, Smells Like Beef (New Burger King Cologne)

Burger King body spray

The wife sent me this news article about a Burger King cologne, not for me to consider for Christmas, but she thinks it’s something you might be interested in knowing about. If you’re not familiar with BK, it’s a fast food restaurant that competes directly with McDonald’s

Is this April 1? This has to be another of their viral campaigns by BK, right? Geeks, do *not* wear this. Ladies, do *not* date someone that would wear a cologne that made them smell like "the scent of seduction with a hint of flame-broiled meat".

If you want to see the flash-heavy BK site firemeetsdesire.com advertising this, knock yourself out. Else, here’s the AP story:

By Associated Press

NEW YORK (AP) – Looking to beef up your mojo this holiday season?

Burger King Corp. may have just the thing. The home of the Whopper has launched a new men’s body spray called "Flame." The company describes the spray as "the scent of seduction with a hint of flame-broiled meat."

The fragrance is on sale at New York City retailer Ricky’s NYC in stores and online for a limited time for $3.99.

Burger King is marketing the product through a Web site featuring a photo of its King character reclining fireside and naked but for an animal fur strategically placed to not offend.

The marketing ploy is the latest in a string of viral ad campaigns by the company. Burger King is also in the midst of its Whopper Virgins campaign that features an taste test with fast-food "virgins" pitting the Whopper against McDonald’s Corp.’s Big Mac.

Burger King Holdings Inc. shares rose 15 cents to close at $20.53.

See more news stories on the universal disgust over thishere’s google news on this topic.

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I'm an eternal optimist, follow a Buddhist philosophy, geek of many areas, entrepreneur, learning the Chinese language, a die-hard sports fan, love politics and nuclear submarines.

5 thoughts on “Mmm, Smells Like Beef (New Burger King Cologne)”

  1. So obscure I love it, It’s so far outside of the box… How about chicken tikka masala face mask for men “cos your worth it”. Whatever, it made me smile, thank you for the post.

  2. that’s absolutely disgusting!! are you kidding me?! why would you wanna spray burger grease scent on you?!!

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