Perhaps the APPL vs. Developers war is thawing?
From CNN’s Apple Blog:
Apple has been furiously working with their partners on games and applications for the iPhone/iPod and the standardized Human-Interface Controls that will go along with them. For instance, EA [ERTS, purveyor of Madden NFL, NBA Live, etc.] is currently porting their iPod lineup to the OSX iPod/iPhone platform to be sold along side the classic iPod OS versions. Other big developers with strict confidentiality agreements are also on board.
Apple is seeking to replicate the development model T-Mobile pioneered with its Sidekick, where developers who have applications the company thinks its customers might want and can demonstrate that they are compatible and don?t interfere with other apps are given the keys to the kingdom.
Speaking of APPL, have you seen the new iPhone ads. Again, their simple, elegant and emotional.
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