Coffee Geek: The End of the Barista?

Allow me to introduce you to George Sabados, he is an ex-barista, now a successful franchise, café business, and retail consultant as well as roaster trainer to the coffee industry. He is the former Executive Officer of the Australasian Specialty Coffee Association, and former Director of Barista College of Australia. He has judged at a number of national and World Barista Championship competitions around the world.

Mr. Sabados has ‘leet’ coffee skills, knows exactly how to create the perfect Espresso and make it perfectly every time; he has a great opinion article on CoffeeGeek: ‘Is this the end of the barista?‘.

The article is a breakdown of the latest ’super automatic’ espresso machines gaining in popularity over the last several years that are increasing profits in the coffee houses and suprisingly finding customers accepting of this over the personality offered by the baristas. He doesn’t claim to know what the future holds for the barista profession, but does provide some insight into the coffee market that I was not aware of before.